Every customer, pulled into one place.
Magnet is the CRM for teams whose leads arrive from everywhere — a form, a QR code, a WhatsApp message, an Instagram ad. It gathers them into one record your whole company can see, and calls each one before it goes cold.
Set up in days. Marketing, sales and support on one platform.
- Website forms
- QR codes
- Imports
The problem
The customer is everywhere. The context is nowhere.
One lead fills a form. Another messages on WhatsApp. A third comments on an ad. The follow-up call sits on somebody's phone, the quote is in a spreadsheet, and the status lives in somebody's head.
Leads go cold
Nobody sees the enquiry until the next standup — by then the buyer has called someone else.
Nobody owns it
Two reps chase the same account, or nobody does, because ownership is a WhatsApp group.
Context walks out
When a rep leaves, the history of the account leaves with them.
Spend is unattributed
You can see what the ads cost. You can't see which ones turned into revenue.
The platform
Eight things Magnet does for you
Everything about the customer in one place — from the first anonymous scan to the renewal conversation three years later.
Users and roles
Invite your team, group them, and decide who can see and change what.
Pipelines
Stages that match how you actually sell — one pipeline per product, region or team.
Companies
One record per account, with its open deals and everything that's been promised.
Contacts
Every person linked to the company they work for, so a new rep knows who decides.
Deals
Value, owner, stage age and the next action — visible without asking anyone.
Forms and QR codes
Build a form once, embed it on your site or print it as a code on a standee.
Social lead capture
Facebook, Instagram and WhatsApp enquiries arrive as leads, with the campaign attached.
Automated qualification
An outbound call within minutes of capture, then a warm handover to a person.
Pipelines and deals
See the whole pipeline, not just this week's noise
Build a pipeline per product, region or team. Every deal carries its owner, value, stage age and next action — so pipeline review stops being a status meeting.
- Drag a deal between stages, or let a form do it
- Stage age flags the deals that have gone quiet
- Reassign ownership when someone changes team
Forms and QR codes
Collect leads wherever you meet people
Build a form in Magnet and put it anywhere. Every submission lands as a lead on the right pipeline, tagged with where it came from — no developer round-trip to change a field.
- Embed on any page of your website
- Print the same form as a QR code for counters, events and packaging
- Each form maps to a pipeline, an owner and a source tag
Request a demo
Same form.
No website needed.
Social lead capture
The channels your customers already use
Enquiries from Facebook, Instagram and WhatsApp arrive in the pipeline with the source, the campaign and the conversation attached — so the first reply already knows the context.
- Lead ads and page messages become records, not notifications
- Campaign attribution follows the lead all the way to closed-won
Automated qualification
Every lead called in minutes, not on Monday
Magnet places an outbound call through Calyto as soon as a lead arrives. The agent asks what you'd ask, writes the answers to the record, and hands the good ones to a person.
Lead arrives
From a form, a QR scan, a social channel or an import.
Magnet calls
An outbound call goes out within minutes of capture, not hours.
The agent qualifies
Need, budget, timeline and intent, written straight to the record.
A person takes over
Qualified leads route to the right rep with the call summary attached.
How it fits together
From first touch to a customer who stays
Marketing, sales and support work from the same record. Nobody exports anything to bring the other team up to speed.
Why Magnet
Built for how growing teams actually work
Everything in one place
Marketing, sales and support work from the same record. No exports, no re-keying, no separate version of the truth per team.
Nothing leaks
Forms, QR scans and social messages all land in a pipeline. If an enquiry came in, it's in Magnet — with the source attached.
Faster first response
Automated qualification calls mean a lead hears from you while they're still interested, not two working days later.
Easy to adopt
Roles, pipelines and forms are configured, not coded. Teams are productive in days rather than quarters.
Customers first. Always.
Let's put everything about your customer in one place.
Book a 30-minute walkthrough. We'll set up a pipeline with your stages and show you a lead moving through it end to end.